Kay Wright Estate’s vertically integrated platform leverages extensive local market knowledge to deliver projects that reflect our remarkable commitment to quality.

Our projects span every form of rental housing from student to senior and from urban mixed-use projects to warehouses. Supported by Kay Wright Estate’s business model and our unique ability to own, operate, and develop properties around Gurugram, our team has an unmatched view of the industry.

HOW WE WORK

Every project the Kay Wright Estates Development and Construction team takes on is guided by a commitment to excellence, a belief in hands-on management, and an understanding of how what we build influences the city and community.

By harnessing the power of our vertically integrated global platform and our experienced team of experts, the projects we deliver shape the skyline of cities and are the feel of those communities for years to come. And it all happens because of how we work.

DEDICATED TO PLACEMAKING

At Kay Wright Estates we are passionate about details, design, and operational efficiency, and every project starts with a vision that aligns a thoughtful site plan with the ultimate needs of the people destined for the final product. This commitment to a deep understanding of each project allows a focus on operating efficiencies balanced with project feasibility.

We are constantly refining and innovating to deliver timeless real estate that serves the evolving needs of the families, guests, colleagues, and patrons of our projects. We view each project as part of our legacy within the fabric of the communities where we work and live.

A CONTINUOUS FEEDBACK LOOP

Our multifamily roots have cultivated a “focus on the resident” approach to all we do. On every project, we start with who will occupy the space and how they will utilize it. We then layer in the insights of our operations teams to ensure we have well-conceived common areas and leasable areas with an eye towards a timeless design, durable finishes, and efficient building systems.

‘Build – To – Rent’ Is The Next Big Thing

Real estate investors know that the demand for good rental property is growing by leaps and bounds in many markets across the world. Homeownership across the country is steadily declining, causing rental vacancy rates to go down and median asking rents to rise, even in the middle of the current recession.

Kay Wright real estate investors and developers are seizing the opportunity created by housing shortages and demographic shifts to fill the growing demand for build-to-rent single-family homes.

  • There are several recipes for the perfect BTR project. There are some key design ingredients needed for a purpose designed BTR community.
  • Select the right place. As with any housing project, location is vitally important. BTR can offer housing in connected locations that would otherwise be unaffordable to commuters, but the location needs to be right to support and sustain the community.
  • Mix it up. BTR can work with a variety of other tenure mixes, alongside retail space or other commercial uses. It can be part of the ‘co’ revolution with co-working and co-living creating outward facing communities.
  • Sprinkle in some Back of House. Back of house facilities are just as important as the front of house if the operator is to deliver an efficient service. These require the right amount of delivery storage and refuse chutes; as well as loading bays to the back of walk-through lifts for smooth moving in/out days, which will occur more frequently than in a market sale scheme.
  • Prepare in one batch. Design for a single phase. This is great for place-making and to kick starting a wider regeneration but is also vital to get the community going within the development. Place making in a single phase should focus on a single core to promote social interaction and so that all residents have similar access to amenities. The design should encourage residents to feel they are renting the whole building, not just their apartment. The operational efficiency of the building is incredibly important to the internal layouts, such as having a large central space for residents and the wider community.
  • Blend. Design a mix of apartment layouts: small, medium, and large to suit different budgets. It’s good to design variety to cater to ALL user types to build a community. Housing standards today are not compatible with the perfect ingredients for BTR such as the number of apartments per core, as they don’t account for the professional full-time operator on site 24/7. Things are changing, though, as some new policies recognize the distinct economics of BTR.
  • Don’t overcook it. Specifications should be simple, to optimize maintenance, durability, and replacement strategies. It’s not a hotel, so it is of vital importance that residents can customize, paint, fix items to the walls and personalize the space. The more they can make it feel like their home the longer they are likely to stay. As BTR must perform for both investors and residents, the design and layout need to be operationally efficient. This means that designers must consider running costs, the quality of the building and how both residents and the onsite management team will use the spaces.
  • Season with amenities that cater to your target audience. Shift some the amenity space from private to shared use. There are primary shared amenities that every BTR project should have (mail delivery, lounge area, back of house for storage, loading bay for move in and move out, refuse collection facilities) and there are secondary amenities to reflect the brand. These can be refreshed as needed, as building usage data is generated and analyzed.

Fostering a sense of community within a BTR development is essential, as it leads to higher retention rates that contribute positively to the financial performance of the development. When people love where and who they live next to, they stick around!

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